So I'm thinking...

TORONTO – December 11, 2009 – WIND Mobile declared a new day for wireless in Canada today, in response to an announcement made by the Honourable Tony Clement, Minister of Industry, to vary a recent decision of the Canadian Radio-Television and Telecommunications Commission (CRTC).

The Government of Canada variance is effective immediately and provides a clear path for WIND Mobile to enter the Canadian wireless market and to become Canada’s first national wireless alternative in over a decade.

“This is a new day for wireless in Canada. This holiday season we will start to provide Canadians with the competitive choice that they want and deserve,” said Anthony Lacavera, Chairman of Globalive and WIND Mobile. “We thank the Government of Canada for a decision that will serve the best interests of Canadian consumers.”

In its decision today, the Government of Canada concluded that Globalive is a Canadian company that meets the Canadian ownership and control requirements under the Telecommunications Act by varying an October 29 CRTC decision (Telecom Decision CRTC 2009-678).

“For too long, Canadians have suffered from higher prices and an underwhelming customer experience,” said Ken Campbell, CEO of WIND Mobile. “We look forward to offering the most unforgettably positive mobile experience in Canada. In return, we’re asking Canadians to make a new choice in wireless and sign up on WINDmobile.ca today.”

A national survey found that 60 per cent of Canadians are frustrated when dealing with service providers due to factors like a lack of unbiased advice, inability to change their service plans, and in particular, hidden service fees. In addition, Canadians pay an average of 60 per cent more for wireless than Americans.

“For over a year, we’ve been engaged in conversation with Canadians who have been telling us they want more from their mobile experience,” said Lacavera. “But the conversation isn’t over – it’s just beginning. We will always be listening, always inviting thoughts, comments and opinions about how to make things better.”

About Globalive and WIND Mobile

Globalive provides voice, text and data services to Canadians under the brand name WIND on a next-generation wireless network and is committed to offering a level of wireless service presently not available in Canada. WIND is built on actual conversations that are happening with Canadians who are passionate about wireless and creating a better mobile offering nationally. For more information about WIND Mobile, visit our About Us page.

For more information, please contact:

Rick Byun
Narrative Advocacy Media
416.644.4124 or rick.byun@narrativeadvocacy.com